What *really* happened when I posted on IG for 30 days solid.
Last month, I challenged myself to post daily for 30 days.
At first it was exciting, pushing me out of my comfort zone.
But for the past few years I’ve been posting four-ish times a week, so I thought… how hard can it be?
When I started having arguments with Claude and pitting him against ChatGPT to manipulate one of them to fucking write what I wanted, I knew I had a problem.
Nothing they were saying sounded as good as what I could imagine in my head.
But nothing I was writing did either.
I had a choice: keep swearing at the AI models built on templates and pulled from years of manipulative bro marketing, or take a break and write from my soul instead of trying to fit into some proven template.
To help me, I looked at how my Human Design shows I’m meant to communicate …the way my energy and voice are actually built to express themselves.
And I could immediately see that my frustration was coming from the belief that my posts needed to have a consistent tone and flavor.
They all needed to be spicy AF, groundbreaking, and earth-shattering.
But my undefined Throat says that’s not how I work.
That was the validation I needed to quiet the inner critics telling me what I should do and instead show up fully as me. And to stop feeling so damned frustrated that my words weren't ‘perfect’. Because
Perfection is a hallmark of supremacist and patriarchal conditioning, and my favorite self is way more fun.
👆 That’s exactly why I created SIS Marketing. It’s an anti-bro, anti-template, pro-YOU way of creating content and communicating with your dreamy clients that honors you instead of drains you.
Take Kate, who’s a Projector.
That matters because Projectors are designed to guide, not chase.
Their energy isn’t built for constant output. It’s built for recognition.
When Kate shares an insight, a pattern she’s noticed, or a sharp observation that helps others understand more clearly, people recognize her knowledge.
When she shares from her lived experience and her strong point of view, it's even more magnetic.
She doesn’t need to crank out content every day. She needs to create space for the right people to find her. And then they ask, How do I work with you?? literally inviting her into their world, which is the energy craved by Projectors.
And that matters because so many women like Kat think they’re failing at marketing when, in reality, they’re just using a visibility model that rewards volume instead of value, and is built for someone else's energetic blueprint.
Her design reminds us that visibility isn’t always about doing more or being louder. It’s about being seen for the right things in the ways that light you up.
Finding your soulfully aligned method is what attracts, not the bro or “tried and true” templates that were designed (even in AI) by what worked for a particular subset of people.
We’re changing that.
We’re creating businesses that work for social change and defy the status quo, and our communication with our communities should work the same way.
SIS Marketing is where that begins.
Two hours to identify your most expressive and spacious way of being seen, by design.
Join now, before the price goes up aftertomorrow.
And of course, if you have any questions, shoot them over.